Snapchat Music Increase Usage (Design Mockups)

The Challenge:

  • Increase Music Usage across Snap

1. Music Preview

When users send a song to others, recipients can listen to a 30-second preview directly in the chat.

Original Behavior


2. Anthems

  • Users can add a playable favorite song to their public profile.

  • This feature will encourage influencers and Snap Stars to post more on their public profiles.

Original Behavior


3. Group Playlists

Users can create a collaborative playlist in chats.

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Spotify Social Features [Redesign]